We tested the speed, security and SEO of 100 of the world's most popular websites

And this is what we found...

The average speed score was 81%
In fact, only 22% of them passed the Google PageSpeed Insights mobile speed test
The average security score was 39%
And 0% of them implement all basic measures required to address OWASP's top 10 security risks
The average on-page Search Engine Optimization score was 52%
Note: Although we tested on-page SEO, it's probably not relevant for the majority of these sites.

You can view the report for each of the top 100 site by clicking the "Full report" button in the table. Be advised some of the most popular sites on the internet are porn sites, we've marked those with a nsfw tag.

Visit rank	Site	Speed	Security	SEO
1	google.com	98	35	44
2	youtube.com	80	45	52
3	facebook.com	95	63	51
4	baidu.com	93	35	34
5	wikipedia.org	98	31	59
6	twitter.com	94	46	43
7	yahoo.com	91	75	44
8	pornhub.com nsfw	76	25	49
9	instagram.com	84	62	56
10	xvideos.com	79	50	42
11	yandex.ru	81	51	36
12	ampproject.org	93	49	59
13	xnxx.com nsfw	84	50	58
14	amazon.com	74	31	58
15	live.com	81	43	49
16	vk.com	68	38	48
17	netflix.com	84	36	43
18	qq.com	91	75	37
19	mail.ru	77	50	47
20	reddit.com	73	35	50
21	yahoo.co.jp	71	25	47
22	google.com.br	97	35	43
23	bing.com	93	33	42
24	ok.ru	88	50	52
25	xhamster.com nsfw	71	35	61
26	sogou.com	94	21	36
27	ebay.com	74	50	56
28	bit.ly	71	36	63
29	twitch.tv	74	35	62
30	linkedin.com	88	49	58
31	samsung.com	80	23	82
32	msn.com	77	47	63
33	office.com	81	47	40
34	globo.com	71	23	0
35	taobao.com	84	23	56
36	pinterest.com	77	49	54
37	google.de	98	35	43
38	microsoft.com	83	35	65
39	instructure.com	64	35	57
40	naver.com	67	26	37
41	aliexpress.com	85	36	47
42	fandom.com	69	55	65
43	zillow.com	80	21	48
44	github.com	76	59	56
45	homedepot.com	72	21	60
46	uol.com.br	68	51	59
47	youporn.com nsfw	86	36	69
48	bbc.co.uk	64	49	64
49	paypal.com	75	46	59
50	google.fr	98	35	44
51	yidianzixun.com	87	38	51
52	wordpress.com	86	35	69
53	news.google.com	92	47	40
54	sohu.com	72	35	54
55	duckduckgo.com	95	60	74
56	google.co.uk	98	35	43
57	huanqiu.com	74	21	50
58	iqiyi.com	81	35	55
59	booking.com	74	39	66
60	amazon.co.jp	78	35	49
61	cricbuzz.com	72	35	54
62	taboola.com	78	21	53
63	amazon.de	77	35	59
64	cnn.com	85	36	57
65	jd.com	66	31	47
66	apple.com	79	50	61
67	google.it	98	35	43
68	bilibili.com	75	21	59
69	google.co.jp	98	35	43
70	livejasmin.com nsfw	83	25	52
71	tmall.com	91	21	51
72	news.yahoo.co.jp	89	26	48
73	youtu.be	79	45	55
74	tribunnews.com	72	21	58
75	amazon.co.uk	85	35	63
76	chaturbate.com nsfw	70	60	61
77	google.co.in	98	35	43
78	craigslist.org	71	35	64
79	imgur.com	79	66	53
80	bbc.com	70	31	57
81	fc2.com	97	56	43
82	redtube.com nsfw	82	25	53
83	tumblr.com	82	51	60
84	foxnews.com	64	31	66
85	rakuten.co.jp	73	26	41
86	google.es	95	35	43
87	outbrain.com	83	25	56
88	discordapp.com	79	39	53
89	amazon.in	75	35	64
90	sm.cn	79	31	39
91	weather.com	73	35	55
92	walmart.com	76	67	36
93	weibo.com	78	51	47
94	toutiao.com	78	21	40
95	zoom.us	59	62	66
96	youku.com	79	35	38
97	shopify.com	81	54	60
98	adobe.com	68	45	60
99	aparat.com	78	35	49
100	news.yandex.ru	81	42	47

Wait, those scores look really low

They sure do! We were really surprised to find that none of the 100 most poular websites in the world pass all three of our tests.

The tests are pretty tough and we weren't expecting any site to get 100% across the board. But not a single site scored a pass in security or SEO!

And in case you're wondering, yes, it's entirely possible to pass every test; all you need to do is follow the guidance in your comprehensive Instant Site Audit speed, security and SEO report. And, you can get your hands on the report in less than a minute, just start a free test now.

Here's how our site scores:

Site	Country	Speed	Security	SEO	Full report
instantsiteaudit.com		97	98	92

Want to see how your site stacks up?

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